Victoria Beckham partners with Target available April 9, 2017
Mark your calendars now, Victoria Beckham partners with Target available April 9, 2017, at all Target stores and Target.com, Victoria Beckham for Target reflects the essence of the Victoria, Victoria Beckham line, including original designs and inspiration from iconic silhouettes, with apparel and accessories for women, girls, toddler, and baby.
The collaboration with Target also marks the designer’s first foray into the kids’ product category. Select pieces from the collection will be available for sale internationally via victoriabeckham.com.
“Working with Target has been a fascinating process, and this partnership allows us to share the essence of Victoria, Victoria Beckham with more people than ever before,” said Victoria Beckham. “I was inspired to create the Victoria, Victoria Beckham line when I was pregnant with Harper, and since its launch, the category has evolved into an established lifestyle collection. With both the line and my daughter turning five, I felt it was the perfect time to extend into a more accessible price point and to celebrate both milestones by opening the range up to include childrenswear for the first time.”
“Victoria Beckham is synonymous with impeccable style, and she’s known around the globe for her distinct point of view as a designer,” said Mark Tritton, executive vice president, and chief merchandising officer, Target. “It’s been incredibly exciting to see how Victoria’s brand has evolved over the years, and we are thrilled that Target’s guests will be a part of that journey with this latest must-have collaboration.”